Custom Web Design & Development So Good It's Awarded
If your new website or website redesign project has lofty goals and specific functional requirements, Webolutions website design and development agency has the expertise and experience to provide a custom solution.
Established in 1994, we have designed and developed thousands of websites to meet each client’s specific requirements.
Learn more about Webolutions website development company or Meet Our Team.
Front-End Website Creation and Development is the development and programming of all the key website elements which impact the visible presence of a website.
Some key Frond-End Web Development elements include:
At Webolutions, our in-house, programming team provides expertise in both Front & Back-End website Development.
We have also developed a proprietary methodology called Performance By Design™ to create websites that generate far superior results.
Responsive web development is the current standard for businesses to display their website content on mobile devices like smartphones and tablets.
Mobile-friendly websites allow the content from your content management system to display in different formats, using different designed style sheets, driven by the screen resolution of your site visitor’s device. So, if someone visits your website on a desktop computer, they will see your website displayed in the desktop version. But, if they visit your website on a tablet or a smartphone, they will see your website displayed in a format designed to create the best user experience for their particular device’s screen resolution.
Learn more about responsive website design at Wikipedia.
The key advantages of responsive design over the creation of a separate mobile website are:
Webolutions’ team of website development experts will help you explore different mobile options, help you create the right plan to engage your customers, create highly intuitive mobile tools, and show you how to best utilize these in your overall marketing program.
Do you know what percentage of visitors to your website is mobile? Hopefully, you have analytics installed on your site, and you can easily identify how valuable your mobile segment is to your website. Chances are, there’s a significant portion of your traffic that is being overlooked if you don’t ask yourself “How could reviewing my mobile users’ experience help my website, and in turn, my business?” From 7.12% this time last year, the overall percentage of people visiting websites on their mobile devices is up to 11.78% [statcounter] It’s clear the trend of using mobile devices to browse the internet is not slowing down or going away.
With how little benefit it used to be to browse the web from a cellphone, I’m surprised the people responsible for advancing the technology didn’t just give up. Now, having a mobile device doesn’t have to mean a lesser experience with the internet. In some cases, it can even be an improved experience. So, people are turning to their mobile devices to browse the web, and with such a large segment of the web browsers at stake, if you’re not thinking about what your mobile users want, someone else is.
There are a few methods used to create a mobile environment tailored to your audience. One popular method is detecting if someone is viewing the website on a mobile device and serve them a small package of pages, highly stylized for a mobile device, delivering an app-like experience to the user. This method employs a separate administration of a mobile section, where the pages created and edited are dedicated to the mobile site. A visitor is sent to the start page of the app and then is given restrictive choices to sections of the mobile site. This can work well if you know your mobile users are expecting certain information from your site, and don’t want to wade through an entire desktop version to find what they are looking for. A ‘click to view full site’ link may be used, for users who do not find the information they are seeking on the mobile site.
Responsive design allows you to make the most of precious mobile screen real estate. Elements that may be important and engaging may be moved to the top of the page without scaling them down beyond readability. Menu items can be collapsed into a dropdown to take up less space. Elements that provide secondary usability or may have less merit for mobile users can be hidden. All of this while still presenting the same content of the page, that a desktop user would see, to a mobile audience.
So, what if you want your entire website to be accessible in a mobile-friendly format, but you know that your mobile users would benefit from content, navigation, and functionality specifically tuned to them? You would need to be able to rewrite content, optimizing it for mobile, and serve it to only your mobile audience. You would need simplified navigation that could drive your mobile audience to key sections. You would want to make it easy for users to use their applications native to their mobile devices to get in touch with you or find you.
This is exactly the method we are employing in the latest mobile site to be launched by Webolutions. When viewing the site on a mobile device, the visitor is served a mobile-friendly version of the page they are viewing without being brought to a different, mobile URL. While viewing the page that has been tailored for mobile, they have easy access to navigation that borrows from mobile applications in its presentation and is tailored for sections of the website beneficial for a mobile user, giving the proficient mobile app using a familiar experience. If the ever-present menu doesn’t represent what the visitor is looking for, they have the option of using a drop-down menu, presenting an expanded, but still tailored navigation. From anywhere they are on the site, they can click to open their native map application to get directions, and right in the header of the page, they can ‘click to call.’ The content and navigation can be easily controlled by the administrator of the site content, so if in your analytics it becomes clear that certain sections are being sought out by mobile users, those sections can be beefed up content-wise and made easier to navigate to. Look for news of the mobile site’s launch next week.
With the mobile web being more prolific than ever, re-evaluating your mobile strategy against the current technology and trends becomes critical. When you adapt to the new environment both you and your users win.
At Webolutions website design company, we have been implementing successful eCommerce websites since 1996. We work together with you to choose the right approach, scope the specific functional elements, and implement a solution to achieve your particular business goals.
We will work with you using our proprietary eCommerce FeatureChoice Toolkit™ to determine the right solution and tool sets for your specific business needs.
E-Commerce solutions can span a broad range from simple to highly complex. We have the experience and expertise to successfully implement the right solution for you. Our solutions range from:
Some of the more common features we are able to include in an eCommerce Solution for you are:
Webolutions has been perfecting our website development and online marketing strategies since 1994.
We are proud to have been ranked among Denver’s Top Web Designers / Developers by the Denver Business Journal every year since 2002. Using our unique Performance By Design™ system, we ensure that your custom web design is done from the ground up to maximize your results and impact.
There are many website design companies in Denver, CO, see why Webolutions is the go-to expert among web agencies.
Web Designing is the creation of an online presence. Web Development is the creation or integration of web-based systems designed to provide specific functionality.
Websites created using our Performance By Design™ methodology:
View some of our website design examples and case studies
Read more about our exclusive Performance By Design™ methodology or these related topics:
After building thousands of websites, Webolutions’ 27+ years of custom web design and development allows us to identify cutting-edge trends that will take your organization’s website to the next level.
1. AI (Artificial Intelligence): AI is analyzing user behavior. It’s always a good rule to have “human employees” check what AI is telling you to see if it’s the right data and extrapolate the larger story from the data that integrates your entire marketing strategy.
2. Flexible Design Elements: Today’s websites are designed with fewer static elements and more dynamic design elements. Segmenting based on individual audiences is another trend on the rise. By segmenting content based on audience, you will create a better experience for your audience, which will result in more subscriptions, leads and engagement.
3. Motion: Video has been important for awhile now and will continue to be. This includes animation, motion graphics, and 3D rendering. This dynamic content is different than rotating header images which continue their downward trend thanks to increased mobile usage — in fact, mobile traffic accounts for 50%-80% of total web traffic. To improve the use of motion on your website, we recommend 1-2 parallax windows, a popular design element where background images move more slowly than foreground images to an illusion of depth, on your home page.
4. UX (User Experience): People will decide whether to like your website in 0.05 seconds, and 60% will continue to interact with your website based on color alone. To make an impact with your audience, be sure to post compelling images and content that convey transformation and adhere to your brand standards. Need help crafting your brand strategy? Contact Webolutions today!
5. Integrations: Third-party integrations such as a contact relationship system and e-commerce platform will continue to grow as the barriers to integration drop, which means more plugins for you and your website. When installing integrations on your website, be sure to check with IT department to make sure that these plugins are documented within your website scope.
6. Predictive Analytics: The ability to track searching trends and the intent behind them, combined with programs that identify website visitors on a more granular level make it easier than ever to know who your target audience REALLY is, and what exactly they’re looking for so you can provide it. Be sure to see this increasingly popular digital marketing trend in the next two to three years.
7. ADA Compliance: More than 14% of website visitors are classified as being protected by the American Disability Act. And since websites are listed as a public entity, it’s the law that all public utilities must be accessible to everyone, regardless of limitation. Every time you add a piece of content, it must comply with the American Disabilities Act. Accessibility is a conversation that you will see continue to grow and inch toward center stage.
8. More Responsive Web Development: What started out as a seemingly simple idea revered only by nerds has quickly grown to a methodology used by giants such as Google, Microsoft, Disney, and TIME. And why would the momentum stop? Mobile and tablet use is increasing a percent or two by the month and while responsive development has made great strides to effectively target these users, the concept is still in it’s infancy. Look for a greater amount of planning to be done earlier in the process rather than building a desktop site and merely making it responsive. As Luke Wroblewski writes in his acclaimed book titled “Mobile First,” the idea of designing for the desktop first is quickly becoming obsolete. Instead, designing with mobile in mind first can lead to cleaner content and a better overall user experience.
9. Flat Design Over Gradients, Drop Shadows, and Leather-Look Textures: With minimalist thinker Jony Ive taking the lead on all user interface design at Apple in November, skeuomorphism has already been phased out of several of Apple’s user interfaces. And on the other side of the fence, Microsoft abandoned Aero Glass, it’s glossy and semi-transparent design style that dates back to Windows Vista. Both megacompanies have shifted to a flatter design style, an emerging trend in the industry. No more leather-look textures (with the obligatory stitching). No glossy gradients or drop shadows. Instead, look for solid blocks of color, more white space, deliberate typography, and an overall back-to-basics approach to design. For an example of flat design, check out Microsoft’s beautiful new website (also responsive) or Rdio’s website. Google is also onboard, both with their suite of apps and their Android interface.
10. Huge Buttons, Type, and Other Elements: One thing responsive web design has taught us is that there’s a lot more tapping and swiping happening on websites nowadays. And because of the touch interfaces found on mobile devices, it should come as no surprise that a trend is for user interface design to be as finger-friendly as possible. Initially, big buttons were used for beautification, now they’re a necessity. And it doesn’t stop there. Rather than pinch zoom to read the tiny 12px type that was for so long the standard in website design, designers are opting for larger type. 16px body font size and 48px wide buttons are the new in.
11. Better Typography: Adobe purchased Typekit, The Font Bureau released Webtype, and Hoefler & Frere-Jones announced a web font service of their own. Overall, the design industry is on the verge of a typographical renaissance as more designers use these services in their repertoire. Furthermore, clever use of CSS and JavaScript are allowing us to mimic a range of typesetting techniques, including letterpress. Look for less Arial and Georgia and more Avenir and Bodoni.
12. Continued Popularity of Vertical Scrolling and Fixed Navigation: An applauded trend was the beginning of the end to the above-the-fold myth. Numerous studies, along with the advent of one-page websites and parallax scrolling have helped people see past this myth and recognize that users actually expect to scroll a website. A natural step forward for this web design and usability trend is the popularity of a fixed navigation. As users continue to scroll, drag, and swipe, it’s incredibly useful to have the navigation fixed to the page and easily accessibly regardless of their position on the page. According to a study done by Smashing Magazine, fixed navigation increases user interaction by 22%. This is especially useful on mobile too–at Webolutions we’ve actually adopted a fixed navigation solution on many of our mobile websites. For an excellent example of this, check out Mashable or any of Nike’s microsites.
Schedule an appointment, call 303-300-2640 or email [email protected].