Digital marketing trends are constantly evolving. Search habits continue to change, new digital platforms are constantly being developed which change the way we can market services and products, and Google search algorithms update regularly. In addition, the pandemic has sped up the rate of change within the marketing world. It should come as no surprise…
Read More5 Keys for Effective Annual Marketing Planning For businesses, Q4 should be a time for both reflection and planning as you look ahead to the upcoming year: Reflection on what has been working for your business over the last year and what areas need improvement Planning for where you want to go over the next…
Read MoreWe’re moving into fall and before you know it, the year will be over. Now is the time to start planning future initiatives for the upcoming year. If you want your business to grow and thrive, it’s crucial to set a concrete plan in place to achieve your goals. In order for your plan to…
Read MoreMarketers have a love-hate relationship with content. While more than 80% of businesses claim to have a content marketing program in place, only 30% rate their programs as effective according to the Content Marketing Institute (CMI) Benchmarking Study. Top Content Marketing Trends and Challenges So why the low effectiveness ratings? Content marketing is still a…
Read MoreOver the last 20 years, we’ve seen a dramatic shift in the way people consume information, purchase products, and interact with each other. At the turn of the century, roughly 50% of Americans were regular internet users, but that figure has now risen to 90%. We now live in a truly digital age. With the…
Read MoreDigital Marketing Trends You Need to Know About 1. Micro-Moment Marketing Times have changed and so has consumer behavior. It’s no longer about the big gestures, but the little ones. In our fast paced world, micro moments are king. What’s a micro moment? Google defines it as “intent-rich moments when decisions are made and preferences…
Read MoreContent Marketing Trends When it comes to the content world, there are a whole host of crazy innovations predicted to hit in the next 365 days. However, the trends that will have the biggest impact aren’t really about changes in tech and automation, they revolve around changing the way we view content and how we…
Read MoreClutch Names Webolutions Among Denver’s Top Web Design Companies for 2021 Established in 1994, we’ve become Denver’s most successful website design and development company consistently delivering exceptional results to our clients. We’ve created websites that rank higher and deliver more leads. For over 25 years, we are Denver’s leader in website design and digital marketing.…
Read MoreWhen building a new website, one of the most important decisions to make involves which platform to use. There are more website builder options than ever before, and this decision can be overwhelming. However, it’s important to understand that there’s a great deal of variability in the functionality of these platforms, and there is a…
Read MoreThe number of people browsing the Internet using mobile devices such as smartphones and tablets increases every year. With approximately 60% of organic search engine visits coming on mobile devices, it’s more important than ever to make sure your website is set up to provide a good mobile experience. Otherwise, you’re going to lose visitors…
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